The brand and campaign that was brought to life by the team at Driven was more than I could have ever imagined. They truly set the bar high for other agencies, and I highly recommend them to anyone who wants a cutting-edge, bold, “bitchin” vision.

Jennifer solcz, marketing director

Scratch made a paint line that became the halo brand for a global paint company.

DAVE AND DRIVEN HIT THE ROAD

Star of Bitchin’ Ride’s Dave Kindig partnered with AkzoNobel to create Modern Classikk: a forward-looking interpretation of old-school car paint colors. Once they locked the liquid down, the team drove to Driven.

We did the packaging, the names, the site, and we launched them with a message that custom car enthusiasts get.

“We See it Too.” The idea is simple: we’re letting customers know that we’re along for the refinishing ride, and that one day that ’74 is going to be something special. We see the potential, just like they do, and we developed Modern Classikk to help make it happen.

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